There are 3 major advantages to having demographic information on our website.
a) This information is fed into our algorithms to ensure we can accurately match authors to their published work.
b) Demographic information allows us to disseminate your research activity to the people who matter. Similarly, we can ensure that the most relevant research is aggregated and delivered to you, allowing you to stay on the cutting edge.
c) We are able to provide you with detailed impact metrics on who is reading or downloading your articles, viewing your profile and citing your work.